GPS Hardware Company
We worked with a venture backed startup that had developed GPS safety and security hardware and related applications. The company was originally focused on a specific market segment and was having limited success in building revenue in this market. We were engaged by the company to assess the company’s product and market strategy, suggest alternatives, and then to help the company execute on any change of strategy. We worked closely with the management team to retool and expand their market offerings, leveraging their existing hardware and software applications and infrastructure.
With our active involvement over a period of twelve months, the company entered adjacent markets and became a leader in their markets. The company was later acquired by a larger competitor.